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‘We do UX research’

Some brands say they ‘do user research,’ but fail to consider the basics and best practices when it comes to conducting research. This is one of the biggest challenges the UX industry faces. User...

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15 Ways to Grow UX Momentum

How’s your UX momentum? Like painting the Forth bridge, improving experience is a never-ending task. The uphill struggle to improve user experience across multiple systems, stakeholders and silos feels...

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How to Host a Mini-museum

Research deliveries can be an exciting opportunity to share and showcase your findings and insights. They often involve eager, albeit slightly nervous, project teams. Outputs may be shared through...

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User Prologue and Epilogue

How do you remember the user’s perspective in your new ideas? When you have an idea for a new product or service, it is tempting to jump into sketching how it might look. The problem with these early...

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What’s your users’ first-use journey?

Your users’ first experience of your digital interface is critical to their retention and adoption. It’s well recognised that users frequently uninstall an app soon after installation. 28 per cent of...

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Team Away Day Review: Rethinking our thinking

We’ve always loved our twice-yearly Experience UX Away Days: A chance to take some time away from the norm of delivering projects and spend some time together as a team. The last couple of years has...

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Three Ingredients for UX wireframing

It can be frustrating when, on settling into a new job, a UX Professional is asked to throw together a wireframe, as if that’s all a UX role is good for. A regular gripe I hear is that practitioners...

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Utilising the SUS in user research

The System Usability Scale (SUS) is a tool used to quantify the satisfaction of a digital user experience. Often used alongside results for effectiveness and efficiency, the scoring provides your...

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The Risks and Rewards of Customer Reviews

On my wish list for some time has been a pair of noise-cancelling headphones. Though, combining my shamelessly cheapskate attitude with my wannabe-audiophile mindset, I was setting myself a challenge....

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Navigating UX Transitions

UX enables digital transition – from nothing to something with your user at its heart. To direct and simplify the evolution of a project idea from business requirement, to user understanding, to...

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